- PROJECT NAME

Recipes With History

- ROLE

Creative Director

Every family has at least one recipe they’ve made uniquely their own. Maybe it’s based on a popular recipe, but with an interesting ingredient swap born out of necessity. To celebrate Hispanic Heritage Month, Kroger launched the “Recipes with History” campaign, where people shared real stories about the kitchen creation that meant the most to them and their family. Our hope was for these one-of-a-kind recipes and anecdotes to help inspire more people to get in the kitchen, celebrate their heritage and make their own legendary recipes.